===IAS to be acquired by Novacap for $1.9 billion

 

NEW YORK, Sept. 24, 2025 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it entered into a definitive agreement to be acquired by Novacap, a leading North American private equity firm, in an all-cash transaction that values IAS at approximately $1.9 billion and positions IAS for further growth as it continues investing in AI-first technology.

Under the terms of the agreement, Novacap will acquire all of the outstanding shares of IAS for $10.30 per share in cash. This represents a premium of approximately 22% to IAS's closing share price on September 23, 2025, the last full trading day prior to the transaction announcement.

About Integral Ad Science

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry's most actionable data to drive superior results for the world's largest advertisers, publishers, and media platforms. IAS's software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

About Novacap

Novacap is a leading North American private equity investor and one of Canada's most experienced private equity firms. Founded in 1981 to partner with visionary entrepreneurs, Novacap focuses on middle market and lower-middle market companies in four core sectors: Technologies, Digital Infrastructure, Industries and Financial Services. Novacap combines deep sector specific expertise and strategic and operational excellence to partner with entrepreneurs and management teams. Since its inception, the firm has made primary and add-on investments in more than 250 companies. With over US $10 billion in assets under management and a presence across offices in Montreal, Toronto, and New York, Novacap accelerates value creation through strategic growth initiatives and a strong focus on execution. For more information, please visit www.novacapcorp.com.